Check out the new site!

The Martini Groove spirit lives on at CocktailGoGo!

Monday, August 14, 2006

Coke sells you beer

I have a theory.

Ever since Coca Cola had to stop putting the extact of the Coca plant in to their drinks, they've been pretty pissed and looking for a way to get back in to the highly lucrative market of "Things that mess with your head."

Down in Australia they're partnering with SAB Miller to start pimping beer in one of Miller's weekest markets.

Though I don't expect that Coke will be so magnanimous as to actually buy the world a Coke and sing a catchy theme song, I've no doubt that this is Coke testing the waters before they decide to bring a product of their own to market.

Coca-Cola Amatil to distribute beer in Australia - []