New Amsterdam Gin Launches

-
Yay! More and more gins are popping up and I couldn't be happier.

New Amsterdam (the original name for New York) is based on gin's Dutch origins and comes from...Modesto? EJ Gallo are launching the gin that has a lighter emphasis on the juniper berries and includes light citrus flavors to balance it out. Sounds like it'd be another good "crossover gin" for those vodka lovers who think they hate the stuff.

I'm not sure if the PR for the gin will crossover in to Fox's hot new show "New Amsterdam" which is about this guy who is immortal until he finds his true love and marries her. Whoever put that show on after American Idol was DOING THEIR JOB! Anyway, the character is in A.A., so maybe the crossover's not such a good idea.

The gin has already won Gold Medals at the San Francisco World Spirits Competition and is priced to move at US$13.99 for a 750ml bottle. It launches nationwide on June 1.

New Amsterdam Gin

Comments

Meghan McKee said…
My job actually did the opening of this at the Rainbow Room. We created a large scale ice sculpture of the bottle.
9:36 AM
Post a Comment

Popular posts from this blog

New Absinthe's on the market

-
Image
Only 8 months after real absinthe has become legalized in the U.S., the importers and overseas producers have really started taking advantage of the buzz and mystique that absinthe holds and launching like crazy here. With more absinthe launches than vodka lately, it may not be long until the brands are just as gimmicky. Three new absinthe's have launched this week in hopes of garnering early market share in a soon-to-be-crowded market. La Fee Absinthe Parisienne is made in Paris and has been around for a while as it's been sold in 20 countries for the last 10 years or so. The product is made by traditional standards and the owner of the recipe still approves each batch of La Fee. For a while, Lucid Absinthe was the only one you could get in the US as it wasn't made from the traditional Grand Wormwood (until March of 2007) so it could get away with going around the law. The producers guessed that the stuff that was considered a fake (but still very flavorful) wasn'
Read more

Best Bonds Ever

-
1. Roger Moore 2. Timothy Dalton 3. Sean Connery 4. Lazenby 5. Sellers 6. Brosnan Craig is not a Bond, they just used the name to make action movies about a spy, not Bond movies.
Read more

Some thanks and virtual bartender

-
Image
As of last week we averaged over 1,000 users per day. That's pretty damned cool. I'm surprised to see it myself considering how poor we rank on Technorati, but Performancing.com doesn't lie! In case you live under a rock, the Virtual Bartender are girls that do as you command, just like any good bartender does. They each have a huge list of commands and the most recent version has two girls. The shot pictured is them doing Star Wars. But they make out, shake ass, and many other things (no nudity, but plenty of cheesecake). They seem to do a lot of stuff except being able to make a martini. Brilliant. Virtual Bartender - [beer.com] Tags: bartender , beer , thanks
Read more