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Thursday, April 30, 2009

Beefeater 24 Launching

Experiment on gin for 2 years and you'll probably come up with something that's perfect for removing bumper stickers from your car and fingernail polish.  However, when Desmond Payne does it, you get 12 botanicals, including a blend of teas along with extracts of grapefruit, bitter almond, orris root and Seville orange peel  You then name it Beefeater 24 after the 24 hour steeping process that is required for each batch.

It's launching right now in San Francisco and New York, because those cities are pretty cool, but you'll be able to get it in Peoria fairly soon.  Want to know more?  Watch the video!

Beefeater 24 - US$30